Dr. Ashish Gupta
Marketing Awareness and Aptitude for Bank PO / SBI Clerical
Prepare yourself for 25% of your exam in the most cost-effective way!
Self paced
tutorials
This is an essential marketing awareness course for all those planning to appear for various banking exams. This Marketing Awareness and Aptitude for Bank PO / SBI Clerical course consists of 15 Modules, which divide and present the complete syllabus in a systematic manner.This course covers the entire syllabus of Bank Probationary, Management trainees and Clerical cadre exams of almost all the banks such as SBI, IBPS or any other Bank.
Questions for Practice: 200 MCQ based Marketing Awareness questions
Along with the 15 documents provided, the course also features 200 MCQ based questions to boost your confidence. These questions are ideal practice for clerical aptitude tests and Bank PO exams.
Note - 200 more questions to be added soon
Key Takeaways:
- Comprehensive documents and a question bank to help you prepare for Marketing Awareness for Bank PO exams
- Detailed explanation of topics in an easy to understand manner.
- Cost effective course that you can take from the comfort of your home
Course Outline:
The modules are as follows:
| Module | Topics Covered |
| 1 | Introduction and Scope of Marketing |
| 2 | Market classification and Marketing research |
| 3 | Marketing Mix, Marketing Environment |
| 4 | Functions of Marketing |
| 5 | Market Segmentation |
| 6 | Market Target and Positioning |
| 7 | Product Planning and Management |
| 8 | Branding decisions |
| 9 | Pricing Decisions |
| 10 | Promotion Decisions |
| 11 | Advertising |
| 12 | Salesmanship |
| 13 | Sales forecasting |
| 14 | Distribution Management |
| 15 | Current trends in marketing like-green marketing, green banking, relationship marketing etc. |
Language of instruction: English
- Detailed course covering full 15 modules for the entire syllabus
- 200+ MCQ based questions to boost your confidence
- Useful for Bank PO exams, Management Trainee recruitment and clerical
- Experienced teacher and engaging content at a cost-effective price
Ashish Gupta is expert in the field of marketing and brings his wealth of experience to this course. He has comprehensive knowledge of the following domains: Marketing Management, CRM, Sales Management, Advertising and Brand Management and International Marketing. He also has an excellent grasp on the following General Management Subjects - Business Environment, Rural Marketing, Corporate Governance, Entrepreneurship etc.
Ashish uses his 360 degree knowledge of marketing in his course, and has tried to make sure that vital information is communicated in the most lucid and succinct manner.
Schedule & Syllabus
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